Jonathan Shottan is Tonal's Chief Product and Content Officer. He joined the company in November 2023 to lead the end-to-end product and content strategy and overall transformation of how the product technology will improve the physical well being of all members. Jonathan brings nearly two decades of product and technology management, operations, and data analytics experience at large brands, Facebook and Pinterest, private equity, and various start-ups to the executive team. In these roles he was integral to successfully scaling emerging private companies, driving global growth, and delivering billions in revenue contribution. Jonathan spent the last five years at Button, the leading mobile commerce platform. In this previous role, Jonathan was responsible for all of the go-to-market and technical operations of the business.